IP University Launches Weekend-Mode PG in Mass Communication for Working Professionals

Guru Gobind Singh Indraprastha University (GGSIPU), IP University, has progressively supported the growing demand for flexible higher education. The university recently announced the launch of a postgraduate programme in Mass Communication in weekend mode, designed specifically for working professionals who aspire to upgrade their academic qualifications without compromising their careers.

This innovative initiative reflects the evolving needs of India’s workforce, where professionals seek advanced education while continuing with their full-time employment. The programme will be offered at the University School of Mass Communication (USMC), East Campus, from the academic year 2025-26.

Programme Highlights

The newly launched PG in Mass Communication (Weekend Mode) is a two-year postgraduate programme that caters to students and professionals from diverse academic and professional backgrounds.

• Duration: 2 years (weekend mode)
• Intake Capacity: 60 seats
• Annual Fee: ₹95,000
• Institution: University School of Mass Communication (USMC), East Campus, GGSIPU

The weekend structure ensures that professionals who are engaged during weekdays can attend classes without affecting their employment. This mode also opens up opportunities for those residing in Delhi-NCR who wish to enhance their qualifications but are unable to commit to a traditional weekday schedule.

Application and Admission Process

IP University has kept the application process straightforward while maintaining rigorous admission standards.

• Application Form: Available on the official IP University website.
• Submission Process: Applicants must submit the filled application form and a bank draft of ₹2,500 (in favour of the University’s Registrar) at the University Facility Centre, Dwarka Campus.
• Last Date for Submission: September 4, 2025.

Eligibility Criteria

• A bachelor’s degree in any discipline from a recognized university is mandatory.
• There are no restrictions on academic background, making the programme inclusive for graduates in fields such as arts, commerce, science, engineering, and business.

Selection Process

The university has structured a transparent and merit-driven admission system:

• 70% weightage: Marks obtained a bachelor’s degree.
• 30% weightage: Performance in the interview conducted by the university.

This ensures a balance between academic merit and individual aptitude, giving candidates with strong communication skills and a passion for media an opportunity to prove their potential.

Why Weekend-Mode Programmes Matter

The launch of IP University's weekend-mode PG in Mass Communication highlights a growing trend in Indian higher education: flexible learning pathways for working professionals.

1. Balancing Career and Education: Many working individuals hesitate to pursue postgraduate studies due to the clash with work schedules. A weekend model resolves this conflict.
2. Industry-Relevant Learning: Professionals already working in media, communication, marketing, or related industries can immediately apply classroom learning to their jobs.
3. Expanding Accessibility: Delhi-NCR is a hub of media and journalism, and this programme allows aspirants from various professional streams to transition into or grow within this dynamic field.
4. Lifelong Learning: The initiative promotes a culture of continuous learning, which is crucial in an era when communication technologies and media landscapes evolve rapidly.

Career Opportunities in Mass Communication

A postgraduate degree in Mass Communication opens diverse career avenues across industries. Graduates from IP University’s weekend-mode programme can expect to pursue roles in:

• Journalism – Print, broadcast, and digital platforms.
• Public Relations (PR): Corporate communication, media relations, and brand building.
• Advertising & Marketing Communication: Creative strategy, copywriting, and campaign management.
• Film and Television Production: Scripting, editing, and production management.
• Digital Media & Content Creation: Social media management, content writing, and influencer marketing.
• Corporate Communication: Internal and external stakeholder communication for organizations.

Given GGSIPU's location in Delhi, a hub for national media houses, advertising agencies, and public relations firms, students gain added exposure to industry networks and opportunities.

About IP University and USMC

Established in 1998, Guru Gobind Singh Indraprastha University (GGSIPU) has grown into one of Delhi’s premier state universities, offering programmes across multiple disciplines. Its University School of Mass Communication (USMC) has been recognized for producing skilled media professionals who contribute significantly to journalism, advertising, corporate communication, and digital industries.

The weekend-mode programme aligns with USMC’s vision of providing quality, flexible, and industry-oriented education, ensuring graduates remain competitive in today’s knowledge-driven economy.

Final Thoughts

The launch of the weekend-mode postgraduate programme in Mass Communication is a forward-thinking move by IP University, bridging the gap between professional commitments and higher education aspirations. With its well-structured curriculum, merit-based admission, and focus on flexibility, the programme is set to benefit a wide range of learners, from fresh graduates to mid-career professionals.

By targeting working individuals who are eager to upgrade their academic credentials without leaving their jobs, GGSIPU has positioned itself as a pioneer in offering inclusive, practical, and industry-relevant education.

As the September 4 deadline approaches, aspiring candidates are encouraged to submit their applications at the earliest and take advantage of this unique opportunity to pursue a rewarding career in Mass Communication.